To begin with I will talk about wu-tang Clan's Facebook and Myspace fan pages. I found that on facebook there were up to 6 different fan groups, with many fans up to hundreds of thousands.
This image is a screen grab from The artists Myscapce page.
From looking at the type of fan's on their Myspace page I chose at random 10 different people to focus on to gather my information. I found that most people were in their early 20's with the exception of 3 people who were aged between 28-70.
5 out of the 10 people were male and 5 were female, I found that this was true of other fan's on the page and on the Facebook page as there seemed to be an even mix of both sexes.
9 out of the 10 people were from America and 1 being from Hawaii, I found that most of the fan's were American on Myspace as well as Facebook.
Half of the fans on Myspace seemed to be Caucasian with the other half consisting of Asian and mixed raced people.
This is a screen grab from one of the Facebook fan pages.
I found that Wu-tang Clan had featured on a number of different magazines. One being an American magazine based on Hip Hop called 'The Source'.
This is the sources target audience, which I found on their website.
Target audience
Age: Unknown but I think around (18-34)
Gender: 50/50
Class: C1, C2 and D
Nationality: American
Psychographics: individualists, aspirers and mainstreamers.
The Source Magazine doesn't have any information on The NRS records as it is not such a mainstream genre of magazine, so I have emailed the magazine and I am hoping they will email me back with the information.
Another magazine I found that Wu-tang Clan featured on is 'The Face' magazine.
This is an extract that I found about 'The Face' magazine from the search engine Wikipedia:
'The magazine, often referred to as the "80s fashion bible", was influential in championing a number of fashion music and style trends, whilst keeping a finger on the pulse of youth culture for over two decades'
This image is a screen grab from The artists Myscapce page.From looking at the type of fan's on their Myspace page I chose at random 10 different people to focus on to gather my information. I found that most people were in their early 20's with the exception of 3 people who were aged between 28-70.
5 out of the 10 people were male and 5 were female, I found that this was true of other fan's on the page and on the Facebook page as there seemed to be an even mix of both sexes.
9 out of the 10 people were from America and 1 being from Hawaii, I found that most of the fan's were American on Myspace as well as Facebook.
Half of the fans on Myspace seemed to be Caucasian with the other half consisting of Asian and mixed raced people.
This is a screen grab from one of the Facebook fan pages.I found that Wu-tang Clan had featured on a number of different magazines. One being an American magazine based on Hip Hop called 'The Source'.
This is the sources target audience, which I found on their website.
Target audience
Age: Unknown but I think around (18-34)
Gender: 50/50
Class: C1, C2 and D
Nationality: American
Psychographics: individualists, aspirers and mainstreamers.
The Source Magazine doesn't have any information on The NRS records as it is not such a mainstream genre of magazine, so I have emailed the magazine and I am hoping they will email me back with the information.
Another magazine I found that Wu-tang Clan featured on is 'The Face' magazine.
This is an extract that I found about 'The Face' magazine from the search engine Wikipedia:
'The magazine, often referred to as the "80s fashion bible", was influential in championing a number of fashion music and style trends, whilst keeping a finger on the pulse of youth culture for over two decades'
The magazine was based in the United Kingdom and doesn't seem to exist anymore, It's seems to of ended in the year 2004. Another quote from Wikipedia back's this up: 'By its May 2004 closure, there were too many competitors, sales had declined and advertising revenues had consequently reduced'.
Unfortunately I couldn't seem to find the magazine's readership information.
But from the extracts about the magazine I found, it states that it was for young people I would say aged between 17-25 year old men and woman.
I found that Wu-tang Clan also featured on the famous magazine 'Rolling Stone'.
Fortunately as this is a very famous magazine I managed to find out a lot of information about the magazines readership.
This is the image of the cover they featured on.
This is information that my group and I found from the Rolling Stone website.
It shows the figures for their readership for the year of 2009.
This list of results shows that 100% of the readers are over 18 years of age.
Out of the 100% of readers, the percentage of men that read the magazine was 58% and remaining were 42% woman.
The most popular age of people that bought the magazine in 2009 were ages 18-49 which contributed to a huge 86% of readers.
The most popular age of people that bought the magazine in 2009 were ages 18-49 which contributed to a huge 86% of readers.
72% of the readers were employed.
The magazine was most popular with white people at 75% I find that this is true as I found most of the fan's on Facebook and Myspace were white.
This is a Facebook group that my group and I created to try and help us figure out who Wu-tang Clan's audience is:
To conclude I feel that Wu Tang-clan's target audience is woman and men of the ages 18-49 which is quite a wide target audience but the information I have gathered shows that this is their audience. My group and I have chosen to keep to Wu tang-clan's target audience and target our video for their song at the same audience as we feel is is very wide and would appeal to all these ages.
You should add a conclusion here summarising your findings and detailing who you will therefore be targeting with your video.
ReplyDeleteAlso, your statistics about The Source magaxines readership - can you state where you got this info.